5 online writing and editing tools to create engaging content and hook your audience


Getting your customers onto your page is important but the real secret to successful content lies in whether you can actually keep them there. 

When readers lose interest in what they're looking at, they move on – quickly. If they aren't getting what they want within the first few seconds, they'll move on to something else. 

With this toolkit of online writing and editing resources, you can kick up the quality of your content and boost your success in hanging on to those readers and converting them to customers. 

1. Hemingway App 

Make your content as relevant to your audience as possible. When they can easily understand what you're trying to say, they're likely to stick around and keep reading. So, get an accurate readabilty score through the app, then make the necessary adjustments to your content, to bring it to par with where you're aiming. 

The Hemingway App gives you a readability score as well as suggestions for improvements that can be made to raise the overall quality of your content. You can turn your writing from good to great, by weeding out the errors and cutting down on stylistic mistakes, like run-on sentences. 

2. Readable 

With this collection of writing tools, you can improve your writing, by determining how readable your content is and how well it targets certain keywords. You can do this by simply copying and pasting your text on the tool, giving them your URL or uploading a file to check the readability of the contents. 

It’s important to remember, what makes sense to you, may not be so easily understood by someone with a lesser understanding of the topic, so ensure what you're saying will be well received and understood by all your readers. And, boost the impact of your SEO through effective keyword usage. What’s more, you can also opt to get alerted when you've got an underperforming website. 

3. ProWriting Aid 

There are times when ideas flow from your head to your fingertips so fast you can barely keep up typing with them. At those times, the last thing you want to do is stop to run your work through a spelling and grammar check. With ProWriting Aid, you can get it all done in one step, as you type, so you aren't interrupting your workflow to move into a different program. 

Downloading ProWriting Aid to your device means you can work sync it with your preferred word processor. The entire content creation process is made faster and more efficient, because you're doing everything within the same platform, simultaneously. 

4. Ginger 

This powerful editing software gives you real-time editing corrections and suggestions, as you complete your work. And, no matter where you are, if you've got Ginger loaded on your device, you can access this writing and editing tool easily. 

Personalized features make for a more fun and colorful experience, with custom keyboard design features and emojis adding to the breadth of expressive options.

5. SlickWrite 

This free and powerful editing tool can help pick out errors throughout your writing and provide you with customized feedback, tailored to what you want to know. Mistakes in your text are highlighted, giving you the opportunity to go through those underlined items and get more information.

Ensure you're not limiting your vocabulary, by referencing the Word Variety tool. The Associator tool is essentially a word association game, that's designed to break through your writer's block and get some ideas flowing again.

Once you've done all the hard work in getting visitors to your website, don't let them get away so easily. Great content is essential in grabbing the attention of your readers and drawing them in to keep reading. These 5 writing and editing tools can give you the ability to create the engaging content that is key in hanging on to your readers.

Author bio:

Gloria Kopp is a web content writer and an e-learning consultant from Manville city. She graduated from University of Wyoming and started her career as a business writer, now she works as a part-time blog editor at Essayroo. Besides, she is a regular contributor to websites such as Australian help, Engadget, Huffingtonpost etc. 



  • user
    I’m really impressed with your article, such great & useful knowledge you shared here. As a writer i always suggest them to use some writing tools on the web for custom writing for custom papers
    • Alina Anderson
    • 01 Dec 2017
    • 06:10 PM
  • user
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    • Edward Wilson
    • 31 Aug 2017
    • 02:11 PM